In the week that rivals Adidas launched the Samba Primeknit, Nike revealed their own knitted boot with the release of the Magista. Using flyknit technology as the basis for the boot and unveiled in Barcelona with Andres Iniesta modeling the footwear after an extensive teaser campaign, the battle of the sportswear giants went up a level in the run up to the World Cup this summer in Brazil.
They were created after four years of research and development with the aid of players such as Iniesta and Bayern Munich’s Mario Gotze. In fact, shots of Pedro wearing the unique shaped boot in a blackout prototype surfaced online which only served to add to the hype. The innovative design gives the feeling of wearing a sock and allows the foot to be closer to the ball than ever before. Increased feel for the ball will enhance touch and ball control.
The most striking feature of the Magista is the Dynamic Fit Collar which makes the boot react more to the players body allowing the foot, ankle and lower leg to act as one. The Brio cables attaching the outsole to the upper provide additional strength in the same way that a suspension bridge works. A waterproof layer called Nikeskin protects it from rain and wet conditions.