One of the 12 founding member clubs of the Football League in 1888, Derby County were formed 4 years prior by William Morley. Like many football clubs in England they were an offshoot of the local cricket club. The two-two time league champions won their first ever title in 1971 under Brian Clough’s tutelage.
The first Derby County crest bore a Tudor Rose and Crown, a Buck and a Rams Head on a circular badge. It featured on the kits for two years from 1924 – 1926 and was then dropped from the lilywhite shirts. The next iteration of the crest came in the form of a shield in 1934 with the Ram being the most prominent feature. In 1946 the crown and rose were replaced with intertwining DC and FC lettering. At the beginning of the Brian Clough era the Ram became the only feature on the crest. In 1971 the stylised snorting ram was designed and is one of the most iconic and nicely designed crests of all 92 football league teams.
Club director Michael Keeling and secretary Stuart Webb went to a local design agency to come up with the progressive, pugnacious and aggressive logo for the Derby County Ram. One of the designers who was working on the project was actually a Leeds United fan. But he was determined to do a good job to ensure he endeared himself to the Derby fans who surrounded him in his place of work. After 40 designs and 250 hours of draftsmanship, the team came up with a design that pleased the board of directors and Clough and his assistant Peter Taylor.